Fiat’s Advertising Geniuses
Beginning in 2009, Fiat the Italian car company started in 1899 in Turin, Italy bought an interest in Chrysler, the American car company. This alliance helped Fiat to introduce it’s small, cute cars to the US market. It also spawned some really great commercials that highlight the Italian sensibility of the cars.
I’ve posted a few of the best of these on my Facebook page, but for those of you who are loyal readers here, and not FB friends, I give you your day’s laugh, courtesy of Fiat.
The Italians Are Coming